Gini Dietrich's latest book, Spin Sucks - Communication and Reputation Management in the Digital Age just hit the shelves. And I've bundled up my review into "Z's Threes" which are the three reasons I think you should pick this book up or download it.
#3 - This is a Quick Read...(distilled like the gin that both Gini and I love) and a Quick Buy Bonus
And speaking of storytelling, it's a quick PR playbook read in a storytelling format that truly keeps you engaged with the 140 vibe that my digital colleagues will appreciate. You'll keep Spin Sucks handy as a go-to communications resource. If you buy the book before Saturday, April 5 email Gini a copy of your receipt, you will receive $200 worth of free content.
*Photo credit: Arment Dietrich, Inc.'s facebook page.