Thursday, January 10, 2008

Monologue blogging - yawn

Here's a few examples of monologuing:

1) Blogging without allowing comments. I'm really surprised at how often I come across a blog where comments aren't accepted. Not just corporate blogs but individuals.

2) Blogging, allowing comments, then not responding. So you don't join the conversation, you don't close the loop. You're dissin' your prospects, consumers, prosumers, colleagues, friends - your audience. This blatant sign of disrespect reminds me of the person behind the counter at a retail store that keeps answering the phone instead of waiting on the line of people wanting to actually buy something.

3) Microblogging - say twitter, for example - with lots of followers but following no one. So you are shouting out from your palpit - news your followers couldn't live without - but you aren't joining in on the conversation, you aren't experiencing the vibe to follow where the conversation is. You are interrupting. You are cutting into the fluid conversation and believe me, it's noticed and frowned upon.

4) Microblogging with lots of followers but only follow a few elite industry peers. You are again snubbing your customers. You can't engage if you don't know the pulse.

5) You have a profile on a Social Network Site but the only time you do anything with it is to accept a friend request or check the SNS email. Why are you wasting your time on it? Unless you are actively engaged you aren't going to experience the social aspects of the medium.

There's bloggers like me, we appear to be monologuing because, heck there's not that many comments on our blog. I don't take it personally - some of my posts are only relevant to me. Also, I know it's hard to move from a lurker to a commenter. It took my over 3 years to post my first blog comment, even after I had been a newsgroup junky in the '90s. Sigh, I think I'm just a lurker by nature.

I do know people are reading this blog. My proof? Well, I have Google Analytics so there's some traffic viewing posts. There are a few comments on the blog. Others reach out to me on twitter, facebook or email me directly. I'm very ok with that. I'm looking forward to more comments so the conversation on each topic continues. I guess my point is, I'm not trying to only monologue :).

I've talked with other novice bloggers and we're figuring it out the dialogue recipe as we go. The fact of the matter is we are all branching out. We are all actively engaged in microblogs and commenting on other's blogs. We are hooked in and enjoying being part of the conversation.

A microblogging friend asked me why I started my own blog. And given that laundry and school lunches call, that will be the topic of my next post.


Yoga Mama said...

Great post Zena - good tips and ideas for keeping up in this world (saw it through Facebook).

I am on Twitter now, but I am still not clicking with it. I don't know how to find or follow people. The people I'm following don't engage... help?


Zena said...

Thanks, Marjie! I can give you some tips on twitter. It took me awhile to find a few people that engaged and there's several I follow to get industry info prior to it hitting the streets.

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Warren Whitlock said...

Studies show that the majority of users never leave a comment, so it's not just the blog owners.

Great blogs usually become communities, with comments and interaction. Not required but encouraged.

I think your definitions were the best I've seen overall.. and relevant enough that you should have lots of comments.

Zena said...

Thanks for your comments. It's touch to gauge how relevant this blog is for readers, so I appreciate your input. I'm just documenting as I learn :).

I'm glad we're twitter friends as well. It's becoming harder for me to post longer blogs on this site, I'm leaning more toward microblogging with twitter.